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Ardovino has been in business since 1986. He started out as Oxmoor Shoe Repair on the west side of Homewood. After staying there for eight years, he moved his shop to Eastwood Mall for a year. In Eastwood Mall, Ardovino shared a building with Village Cleaners. At the time his business was called Village Shoe Repair, but people walked straight to the dry cleaners and paid no attention to his shop.
“One day a guy came in and told me to turn my sign upside down if I wanted more business. I thought he was crazy, but a few weeks later I realized I had nothing to lose, so I tried it and it worked!” Ardovino recounted.
In 1996 www.hermeshandbagsstores.com, when he found his current location on the west side of Homewood, Ardovino changed the name of his business to Upside Down Shoe Repair.
Princiotta, the uncle that taught him the trade is now retired, but occasionally comes in the shop to help Ardovino. Upside Down Shoe Repair works mostly on designer dress shoes. “The more expensive shoes do pay off in the long run because you can keep them for a long time,” said Ardovino.
Tools to get the job done
Ardovino uses several different machines for his work, most of which have seldom changed in the past fifty years.
“There have been almost no new inventions for shoe repair in decades. The only new inventions have been on the part of the manufacturer to make it as difficult as possible to repair.”
One of Ardovino’s favorite pieces of machinery is an old pedal-powered Singer sewing machine. “I like using the Singer because you have more control with the pedal than with an electric motor sewing machines. I think it was made sometime in the 50s,” he recalled.
One example of manufacturers making shoes harder to repair is that they have begun making shoes with molded soles. This is when the sole comes up around the sides of the shoes. These can rarely be fixed.
“My favorite types of shoes to repair are men’s dress shoes Alden and Allen Edmonds shopbrandsale.com,” Ardovino said. “They’re made very well, they last a long time, and easy to fix because they’re put together so well.”
Recently Ardovino’s shop has begun outfitting with the Christian Louboutin red sole shoes guards for high heels. “People don’t realize the red on the bottom of the shoe is just paint. They get upset when it wears off because they’re expensive www.woolrichstores.com,” said Ardovino.
Louis Ardovino grew up in a large Italian family full of entrepreneurs, and so he knew from a very early age that he wanted to start his own business. Red Bottom Shoes
“I’ve got a lot of uncles and they all owned their own business, so when I got out of high school I started jumping from uncle to uncle until I found something I wanted to do,” Ardovino said.
After considering hydraulics, sign painting, metal fabricating, and Baskin Robbins – Ardovino apprenticed at his Uncle Morris Princiotta’s shoe repair shop. Here he found his niche.
“I knew I wanted to be able to open my own business as quickly as I could,” told Ardovino. “And in shoe repair, every day is different. Some days you have shoes that are nothing but trouble and other days you just fly through them.”
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